Staying Productive with good cybersecurity – Part One

On this week’s ProductivityCast, we discuss the merits and demerits of Staying Productive with good cybersecurity practices. This is part 1 of 2. Listen and let us know your thoughts. (If you’re reading this in a podcast directory/app, please visit https://productivitycast.net/097 for clickable links and the full show notes and transcript of this cast.) Enjoy! Give us feedback! And, thanks for listening! If you'd like to continue discussing Staying Productive with good cybersecurity - Part one from this episode, please click here to leave a comment down below (this jumps you to the bottom of the post). In this Cast | Staying Productive with good cybersecurity - Part one Ray Sidney-Smith Augusto Pinaud Art Gelwicks Francis Wade Show Notes | Staying Productive with good cybersecurity - Part one Resources we mention, including links to them, will be provided here. Please listen to the episode for context. HaveIBeenPwned Firefox Monitor Google Chrome Passwords Shodan Monitor Spyse (business) VPNs - why, what and how / DOH Password managers + security keys + authenticator apps LastPass, 1Password, Dashlane, Bitwarden, Enpass, KeePass, Keeper Firewalla / firewalls in your routers Privacy.com Two Factor Auth (2FA)  Fair Ad Blocker plugin Raw Text Transcript | Staying Productive with good cybersecurity - Part one Raw, unedited and machine-produced text transcript so there may be substantial errors, but you can search for specific points in the episode to jump to, or to reference back to at a later date and time, by keywords or key phrases. The time coding is mm:ss (e.g., 0:04 starts at 4 seconds into the cast’s audio). Read More Voiceover Artist 0:00 Are you ready to manage your work and personal world better to live a fulfilling productive life, then you've come to the right place productivity cast, the weekly show about all things productivity. Here, your host Ray Sidney-Smith and Augusto Pinaud with Francis Wade and Art Gelwicks. Raymond Sidney-Smith 0:17 And Welcome back, everybody to productivity cast, the weekly show about all things personal productivity, I'm Ray Sidney Smith. Augusto Pinaud 0:24 I am Augusto Pinaud. Francis Wade 0:26I'm Francis Wade. Art Gelwicks 0:27 And I'm Art Gelwicks. Voiceover Artist And that's it for this ProductivityCast, the weekly show about all things productivity, with your hosts, Ray Sidney-Smith and Augusto Pinaud with Francis Wade and Art Gelwicks. Download a PDF of raw, text transcript of the interview here.

Generational Perspectives on Technology

The ProductivityCast team was having a conversation about our generational perspectives on technology and how they affect views about personal productivity. So, we decided to turn on the recording and share with you that conversation. What are your thoughts about how generations think differently about technology vis-a-vis productivity? (If you’re reading this in a podcast directory/app, please visit https://productivitycast.net/096 for clickable links and the full show notes and transcript of this cast.) Enjoy! Give us feedback! And, thanks for listening! If you'd like to continue discussing Generational Perspectives on Technology from this episode, please click here to leave a comment down below (this jumps you to the bottom of the post). In this Cast | Generational Perspectives on Technology Ray Sidney-Smith Augusto Pinaud Art Gelwicks Francis Wade Show Notes | Generational Perspectives on Technology Resources we mention, including links to them, will be provided here. Please listen to the episode for context. Raw Text Transcript | Generational Perspectives on Technology Raw, unedited and machine-produced text transcript so there may be substantial errors, but you can search for specific points in the episode to jump to, or to reference back to at a later date and time, by keywords or key phrases. The time coding is mm:ss (e.g., 0:04 starts at 4 seconds into the cast’s audio). Read More Voiceover Artist 0:00 Are you ready to manage your work and personal world better to live a fulfilling productive life, then you've come to the right place productivity cast, the weekly show about all things productivity. Here, your host Ray Sidney-Smith and Augusto Pinaud with Francis Wade and Art Gelwicks. Raymond Sidney-Smith 0:17 And Welcome back, everybody to productivity cast, the weekly show about all things personal productivity, I'm Ray Sidney Smith. Augusto Pinaud 0:24 I am Augusto Pinaud. Francis Wade 0:26I'm Francis Wade. Art Gelwicks 0:27 And I'm Art Gelwicks. Voiceover Artist And that's it for this ProductivityCast, the weekly show about all things productivity, with your hosts, Ray Sidney-Smith and Augusto Pinaud with Francis Wade and Art Gelwicks. Download a PDF of raw, text transcript of the interview here.

How Has Your Mobile Productivity Changed in the Current Circumstance?

In this week's show, we discuss how our mobile productivity usage was and has mobile productivity changed during the COVID-19 pandemic and how that may apply to your own personal productivity systems. (If you’re reading this in a podcast directory/app, please visit https://productivitycast.net/095 for clickable links and the full show notes and transcript of this cast.) Enjoy! Give us feedback! And, thanks for listening! If you'd like to continue discussing how has your mobile productivity changed from this episode, please click here to leave a comment down below (this jumps you to the bottom of the post). In this Cast Ray Sidney-Smith Augusto Pinaud Art Gelwicks Francis Wade Show Notes | How Has Your Mobile Productivity Changed in the Current Circumstance? Resources we mention, including links to them, will be provided here. Please listen to the episode for context. Coronavirus productivity data: How the pandemic is changing the way we use digital devices, apps, and tools Raw Text Transcript | How Has Your Mobile Productivity Changed in the Current Circumstance? Raw, unedited and machine-produced text transcript so there may be substantial errors, but you can search for specific points in the episode to jump to, or to reference back to at a later date and time, by keywords or key phrases. The time coding is mm:ss (e.g., 0:04 starts at 4 seconds into the cast’s audio). Read More Voiceover Artist 0:00 Are you ready to manage your work and personal world better to live a fulfilling productive life, then you've come to the right place productivity cast, the weekly show about all things productivity. Here, your host Ray Sidney-Smith and Augusto Pinaud with Francis Wade and Art Gelwicks. Raymond Sidney-Smith 0:17 And Welcome back, everybody to productivity cast, the weekly show about all things personal productivity, I'm Ray Sidney Smith. Augusto Pinaud 0:19 I am Augusto Pinaud. Francis Wade 0:21I'm Francis Wade. Art Gelwicks 0:25 And I'm Art Gelwicks. Raymond Sidney-Smith 0:27Welcome, gentlemen, and welcome to our listeners to this episode of productivity cast. Today, what we're going to be doing is talking about how mobile really has changed how you've been affected how mobile has changed in and around the current circumstance of the Coronavirus and the covid 19 pandemic, really. And what we'd like to do is talk about early on in the pandemic, as well as our current status. And to talk a little bit about how mobile is a part of your system, kind of going into the future, how you're going to make it a part or not make it a part of your system, and how we're really approaching those pieces in our own productivity systems. And then I'd like to close us out with thinking about how kind of philosophically maybe mobile technology, whether that be the OEMs as well as the providers of all of the various software technologies can adapt to the changing nature of work as we make our way through and out of the pandemic on the other side of this. And there's so many things happening and changing in that world. I'm just curious about everybody's thoughts there. So let's start off with where we began in terms of before the the novel coronavirus, SARS co v2 really came about how were How do you feel like you were using technology? And how do you feel like most people around you were using mobile technology, Augusto Pinaud 1:45it is interesting to see the use of mobile productivity. And not only it's easy to discuss how this has evolved over time, but more interesting how it is almost really clear that three stages into since we are starting this pandemic in March, you know the pre the pre pandemics. So before we were all sent into our new offices and at home and not being able to get out an old dad, the earliest stages of the pandemic where there was this component of uncertainty, but now we were at home, but we have all these mobile technology that we were not using,

How to Persuade an Audience Productively

Do you have the challenge of persuading an audience in either a speech or the written word? Here’s a useful outline I have adapted for use in the background of my talks and articles, including this one.

Psychologists tell us that when people are being influenced by ideas, it’s just not a random activity. Instead, they follow a rather predictable process, especially in live gatherings. The core notion is that a group being influenced journeys from one psychological space to another, almost like running around the bases in softball, hitting each of them in sequence. Following this theory, here are four major phases to use, inspired by speaker-trainer Pete Vargas.

Hearts

The first phase of persuasive communication is designed to address an emotional need. Usually, at the very beginning, an attendee is preoccupied with a “Why should I listen?” question. While it can be logically explained, the best speakers/writers evoke an emotional response, starting with their very first words.

Some begin with a question designed to spur curiosity. Notice that I used this approach in this article; it happens to be the one I use most often. Others give a startling statistic or quote. A few are brave enough to tell stories.

Unfortunately, too many stammer out irrelevant pleasantries to “break the ice”: thanking various people, introducing themselves, dropping anecdotes. They mistakenly believe that it’s impolite to start with a bang.

Yet, this is the best moment to make a heart-to-heart connection, before phones take away people’s attention. If you can follow your opening by evoking their experience of the problem, and how you have struggled with it, all the better.

Finally, Jamaican listeners and readers yearn to connect with each other. Find a way to bridge the gap between members of your audience, taking away the anxiety of feeling as if they are alone.

This first phase ends when the emotional connection has been made. It could occupy 25% of the time available.

Heads

The next question people ask is related to your Big Idea – the “how”. This is the logic behind your thinking – the new approach you are advocating that they have never heard.

Here, you are building a fresh case. Use research data, historical facts, and stories to share ideas that can pierce their logical minds. Assume that they are usually a bit cynical: quick to dismiss your message to the “same-old-stuff” category.

Try to spend about 40-60% of your speech in this phase – it’s the one people will share with others and use to justify their future course of action. They may not mention how you made them feel, but they will remember data such as the percentages I have quoted in this article.

This phase ends when their heads are nodding with understanding, showing they are ready to move on.

Hands

Arguably, your call to action (which takes place in this phase) is the most practical part of your communication. Here, you appeal to your audience to act to fulfill the promise of your Big Idea.

As such, this is not the time to be subtle or obtuse. Instead, create a picture of their future selves and ask them to make a concrete, visible commitment. It could be an altar call, a book purchase, a website download or something that doesn’t involve you at all, such as a sequence of steps.

Once they have been asked to act, you have set the stage for a powerful ending.

Hearts

The final 10% is a return to emotions. This is where you can continue a personal story or ask them to envision the person they’ll be once they take action. If you are able to create a connection to the feelings evolved at the start, even better.

The point here is to summon the emotional commitment needed to be successful going forward. After all, you are setting them loose to try your Big Idea in the real world full of resistance, resignation and cynicism – even if it’s their own. They’ll need to be strong to avoid the friction and distractions involved with the introduction of anything new.

Consider this to be a serious challenge. At the heart of your need to persuade should be an authentic commitment to make a life-changing difference. As someone who has stepped up, hold yourself accountable and be a contribution.

In other words, don’t commit the error of “just” giving a “small speech” or a “few remarks”. Every time you stand in front of a microphone, or put pen to paper, you have a sacred duty. You are not just a noisemaker.

Instead, honour your wildest dreams in which your words help people transform their lives, even if you’re only delivering a wedding toast. After all, you only need a single person to respond postively to know that it was worth the effort.

Will Your Church or NGO Survive the Pandemic?

Are you concerned that your church or Non-Governmental Organization (NGO) may not survive the combined punches of a pandemic and a recession? You should be. But there’s much you can do to intervene and turn things around.

Most of us can appreciate the devastating impact of COVID-19 on industries such as education, entertainment, hotels and restaurants. But there are other effects being felt in two sectors which have traditionally drawn strength from live gatherings of volunteers. Now that large assemblies have been banned, churches and NGO’s are threatened as never before by recent, unstoppable trends.

The Threat to Churches

While your church is primarily seen as a place of worship, let’s assume it’s also an organization subject to the same requirements as others: it needs manpower and funding to maintain its operations.

In particular, the Saturday or Sunday morning service plays not only a spiritual role, but it also serves a commercial activity: fund-raising. Traditionally, this has been driven by donations from live attendees.

In any recession, its elders would expect a dip but this one is different. Their primary channel of creating value has been severely and indefinitely curtailed.

This has led to a dramatic change in behaviour on behalf of would-be congregants, particularly those who are lukewarm – the majority. Now, instead of putting on their Sunday best and sitting on a pew for the better part of the day, they are engaging in alternatives.

Some are watching their home church’s services online. Via Google Search, others have switched to more fulfilling broadcasts in other parts of the world. More than a few are simply distracted by social media, the news, exercise, giving the children extra lessons and other activities.

The fact is, they are all picking up new habits which will become quite hard to disrupt once the ban on assembling is lifted. Consequently, your church’s recent drop in donated income may not be temporary. Neither is the reduction in attendance. And, even when the bans lift, your elders will still have a recession to contend with.

The Threat to NGO’s

The challenge many NGO’s face is a bit different: it includes their leaders. They don’t have the benefit of a permanent pastor and probably elects new executives every year or two.

Traditionally, each incoming leader body learns its function from the one prior, primarily via face-to-face meetings. Its regular activities and fundraising events have also always been in-person. So has its AGM where dues are collected and elections are conducted.

COVID-19 has taken all of these away. Now, the leadership must engage using unfamiliar online tools like Zoom. In many NGO’s, retirees play an important role but they are least likely to use such tools.

Unfortunately, the sum of these shifts threaten the existence of many churches and NGO’s. Some have not responded well, going into hibernation; a wait-and-see approach. Their hope is that things will return to “normal” someday soon.

Hopefully, your organization realizes this urgent, existential threat and plans to devise a new strategy. Here are some steps to take.

1. Craft New Commercial Strategies, Abandon the Old

While your church or NGO may have built its existence on long, stable traditions, consider this a call to re-think everything. A mission of “Continuing our Tradition” might need to be replaced.

Now, you must define a fresh destination, one that will appeal to a highly distractible audience wary of in-person gatherings. This should mean looking 5-10-30 years to the future to craft the details of a vision in which you are unique in meeting your followers’ needs.

Once your end-point has been defined, fill in the steps to be followed over the time period. On the commercial side, use metrics such as members, donations and special event income to show where your growth will come from. Include milestones along the way which describe the path to follow.

2. Draft New Skills

If your board lacks the skills necessary, co-opt younger persons who have them. For example, if none of your leaders have regularly attended a range of virtual services, include someone who has. Ask them for help in defining new ways to add value which appeal to Millennials and successive generations.

Time is of the essence. Don’t delay because of pride. Instead, assume the worse: that Jamaica won’t have a vaccine or achieve herd immunity until after 2021.

To save your organization from extinction in the meantime, forsake any wishful thinking and embrace the fact that there are irreversible trends at play which are moving against you. Rally your members and show them that this isn’t about a temporary convenience but an entirely new way to fulfill your mission.

Thought Leadership in the Age of Technology

Are you someone who leads by sharing your best ideas with a defined audience? As a “thought leader” you may have noticed that technology has made certain tasks easier, but the overall challenge has become formidable.

As mentioned in my column dated October 4th, I have been hosting multi-day virtual conferences. For each one, I have invited thought leaders to be presenters, but recently, a separation has developed between experienced experts (Elders) and tech-savvy communicators (Youngsters).

The former have been thinking about issues in their field for some time: publishing books, articles, or conference presentations. Spending a decade or more in reflection and study, their deep content is provocative. Furthermore, they have probably assisted many other experts over their careers.

In general, they are in no hurry, as they are accustomed to cycles lasting months or even years between major outputs. From their point of view, it takes time to develop sound ideas; the wait between the first draft of a book and its appearance in a bookstore.

At the other extreme lies their young, digital counterparts: Youngsters who also intend to influence others with their thinking and creative products. However, they use the newest technologies to dramatically shorten the cycle between inspiration and public consumption.

Employing the latest virtual channels, they disseminate a high volume of content. As such, they are conscious of their online image, measuring success by the number of likes, followers and subscribers they garner.

Recently, these groups have been drifting further apart, leading to complaints. If you belong to or interact with either group, here is some advice.

Why Elders Must Pivot Their Delivery

I recall a conversation with a colleague who had some fine ideas about marketing products in Jamaica. When I suggested he share them publicly, he refused. “Someone will steal them!” he complained. When he migrated a few years later, all his plans went with him. But his limited thinking lives on in the heads of too many Elders. They grew up in an environment of scarcity, where an original theory or solution was rare and the opportunities to reach an audience were few.

Case in Point: As a young management consultant in the 1980s, I struggled to produce papers and give speeches due to the cost and time involved.

Today, such barriers have been removed, but most Elders have not caught up. They may know how to find and download ideas from other thinkers, but don’t know how to use a blog, vlog, podcast or social media to build an audience.

If you are an Elder, one place to start is to develop an “owned” asset – one that you control completely, rather than “renting” temporary space on a social network. Establish a website which allows you to share your creative outputs via text, audio, video or graphics.

Then, create a catalog of your best products. When you have at least ten or twenty decent units, publish them in sequence and start to build an audience. Use your friends on social media as a foundation and send out links to other thought leaders.

Why Youngsters Must Use Precedents

Thought-leaders who are tech-savvy are often enamored with their increasing ability to create followers. It’s never been easier to do so, and some self-proclaimed youthful “experts” have been able to attract millions. As such, they spend a great deal of time seeking better social media tricks, slicker graphics, more effective hashtags, and nicer filters. They look up to established influencers who are using these tweaks to extend their reach.

However, if you dig a bit deeper, you may find that some Youngsters are “all hat and no cattle.” In other words, while their followership is growing, their content comprises no more than shallow ideas and worn cliches.

As such, their followers tend to be young and impressionable, honestly believing that they are hearing brilliant, breakthrough insights. Before the inevitable loss of interest comes, there is something Youngsters could learn from their Elders: how to solve novel problems using existing research and fresh imagination. Following this approach would allow them to develop a better-quality audience that sticks around for truly original thinking.

By the same token, many Elders are waiting for their wisdom to be tapped. Consequently, they just aren’t learning the aggressive techniques Youngsters have acquired to reach their audience: they need to become active, skillful users of LinkedIn, Twitter and Facebook.

For now, the momentum lies with those who use the latest technology, but it should swing back. Unfortunately, we can’t wait. In these tumultuous times, we require both Elders and Youngsters to develop the skills needed to make their contribution.

If it means embracing an uncomfortable challenge, so be it. The world needs people who combine high-quality thinking and channels of easy access to help solve the pressing problems of the day.

http://jamaica-gleaner.com/article/business/20201018/francis-wade-thought-leadership-age-technology

How Mind Mapping Fits Your Productivity System

Mind maps are ancient theory, but they’re not ancient history! Since the concept of mind mapping was popularized by Dr. Tony Buzan’s work in the 1970s, they have become a staple in academy and productivity circles in the past 20 years especially. Learn how the ProductivityCast team uses mind maps in their personal productivity systems, and how you might want to use them, too! (If you’re reading this in a podcast directory/app, please visit https://productivitycast.net/094 for clickable links and the full show notes and transcript of this cast.) Enjoy! Give us feedback! And, thanks for listening! If you'd like to continue discussing How mind mapping fits your productivity system from this episode, please click here to leave a comment down below (this jumps you to the bottom of the post). In this Cast Ray Sidney-Smith Augusto Pinaud Art Gelwicks Francis Wade Show Notes | How mind mapping fits your productivity system Resources we mention, including links to them, will be provided here. Please listen to the episode for context. Tony Buzan books on mind mapping FreeMind Active Words 4 SimpleMind Mindjet Mindmanager Mindnode Mind42 Workflowy TheBrain Raw Text Transcript | How mind mapping fits your productivity system Raw, unedited and machine-produced text transcript so there may be substantial errors, but you can search for specific points in the episode to jump to, or to reference back to at a later date and time, by keywords or key phrases. The time coding is mm:ss (e.g., 0:04 starts at 4 seconds into the cast’s audio). Read More Voiceover Artist 0:00 Are you ready to manage your work and personal world better to live a fulfilling productive life, then you've come to the right place productivity cast, the weekly show about all things productivity. Here, your host Ray Sidney-Smith and Augusto Pinaud with Francis Wade and Art Gelwicks. Raymond Sidney-Smith 0:17 And Welcome back, everybody to productivity cast, the weekly show about all things personal productivity, I'm Ray Sidney Smith. Augusto Pinaud 0:24 I am Augusto Pinaud. Francis Wade 0:26I'm Francis Wade. Art Gelwicks 0:27 And I'm Art Gelwicks. Raymond Sidney-Smith 0:25 Welcome, gentlemen, and welcome to our listeners to this episode of ProductivityCast. Today, we're going to talk about mind mapping. And if you don't know what a mind map is, then you've come to the right episode, because we're going to talk about what mind mapping is, and how it fits into each of our productivity systems, if at all, and how it might fit into your personal productivity system as a tool in your toolkit. And so what I wanted us to do was to first talk about what a mind map is, and to kind of kick the tires on the definition of a mind map, which is very malleable. And then talking about how we might use or do use mind maps, and then ultimately, some of the mind mapping software that we all use in the context of our systems. So let's start first with a mind map. And I'll just start with the sense that a mind map is a third century invention, if you want to call it that. But the concept of a mind map is very early dated in our history, and is in essence, a visual diagram. It has a hierarchy, where nodes, individual thoughts, if you want to call it that are connected to other thoughts. And they are hierarchical, because you have a parent thought, child and sibling thoughts or nodes that are connected to one another visually beyond that there's very wide latitude in terms of defining a mind map, who wants to tackle what a mind map is. And this comes from a conversation I had recently Francis Wade 1:55 where I found that I was doing them wrong, I'm informed by a practice that I picked up that was incorrect. But a mind map is intended to be intended to be a nonlinear brainstorm on paper, where you're you have a central node or a central question is how I know learned it.

Non-Digital Productivity Gear

Today on ProductivityCast we discussed some of our favorite non-digital productivity gear. (If you’re reading this in a podcast directory/app, please visit https://productivitycast.net/093 for clickable links and the full show notes and transcript of this cast.) Enjoy! Give us feedback! And, thanks for listening! If you'd like to continue discussing non-digital productivity gear from this episode, please click here to leave a comment down below (this jumps you to the bottom of the post). In this Cast Ray Sidney-Smith Augusto Pinaud Art Gelwicks Francis Wade Show Notes | Non-Digital Productivity Gear Resources we mention, including links to them, will be provided here. Please listen to the episode for context. Dymo LetraTag LT-100H Portable Label MakerPilot FriXion Ball Clicker Erasable Gel Pens, Fine Point, Blue InkRocketbook BeaconsTargus Podium CoolpadLARQ water bottleLevenger Pocket BriefcaseCross Tech3+ stylusSqueeze BallDecaf CoffeeWhiteboard Raw Text Transcript | Non-Digital Productivity Gear Raw, unedited and machine-produced text transcript so there may be substantial errors, but you can search for specific points in the episode to jump to, or to reference back to at a later date and time, by keywords or key phrases. The time coding is mm:ss (e.g., 0:04 starts at 4 seconds into the cast’s audio). Read More Voiceover Artist 0:00 Are you ready to manage your work and personal world better to live a fulfilling productive life, then you've come to the right place productivity cast, the weekly show about all things productivity. Here, your host Ray Sidney-Smith and Augusto Pinaud with Francis Wade and Art Gelwicks. Raymond Sidney-Smith 0:17 And Welcome back, everybody to productivity cast, the weekly show about all things personal productivity, I'm Ray Sidney Smith. Augusto Pinaud 0:24 I am Augusto Pinaud. Francis Wade 0:26I'm Francis Wade. Art Gelwicks 0:27 And I'm Art Gelwicks. Raymond Sidney-Smith 0:26Welcome, gentlemen, and welcome to our listeners today to this episode. Today, what we wanted to do is we wanted to get a little bit non techie with some non digital technology, I suppose. But what we're going to do today is an episode on non digital productivity gear that we all use in our everyday lives in our in our productivity systems, that help us be more productive, and hopefully will help you be more productive in knowing about them. Even if you don't use the exact products we use, we you can find the things that we are talking about, and they might help you be more productive. And so what we're going to do is go around Round Robin, and each of us will describe what the tool is and why we use it and how we use it in our own systems. And that brings me to our first item, I'm going to go with art galax art, what was your first choice of your gear? Art Gelwicks 1:22Well, these aren't in any particular order. But the first thing I'll pull out here is my favorite little Dymo, letter tag, portable label maker. I mean, we've all seen one of those label makers before with the keyboard on the top, type it in. And it makes that lovely little mechanical sound as it spits the label out the side. Well, I'm just looking around my office right now, I've got cabinets labeled, I've got folders labeled, I've got drawers labeled, it's amazing how important it is just to know what something is without having to open it and route around in it. And it helps get past that hole out of sight out of mind issue that you can run into so often. So that's that's probably my first thing. I don't know that it's necessarily the best label maker. There's tons of them out there. And technically, it's digital. But to me, it's very straightforward. And it's very simple. And it just does the one job that it's supposed to do. And it does it very well. Raymond Sidney-Smith 2:19So what do you find that you use it the most for?

Turn your Old Laptop into a Chromebook

Augusto recently had an epiphany about turning an older Microsoft Surface he had laying around, that wasn’t quite working (Augusto, you can clarify for listeners), into a Chromebook. And, we thought it would be a fun, techie episode for us to discuss how to do so. Also, we discuss how choosing the right technology upgrade or retirement strategies can help sustain and renew the only known celestial body in this vast universe that supports human life. (We’ll give some ideas at the end of this cast.) (If you’re reading this in a podcast directory/app, please visit https://productivitycast.net/092 for clickable links and the full show notes and transcript of this cast.) Enjoy! Give us feedback! And, thanks for listening! If you'd like to continue discussing Turn your Old Laptop into a Chromebook from this episode, please click here to leave a comment down below (this jumps you to the bottom of the post). In this Cast | Turn your Old Laptop into a Chromebook Ray Sidney-Smith Augusto Pinaud Art Gelwicks Francis Wade Show Notes | Turn your Old Laptop into a Chromebook Resources we mention, including links to them, will be provided here. Please listen to the episode for context. Raw Text Transcript | Turn your Old Laptop into a Chromebook Raw, unedited and machine-produced text transcript so there may be substantial errors, but you can search for specific points in the episode to jump to, or to reference back to at a later date and time, by keywords or key phrases. The time coding is mm:ss (e.g., 0:04 starts at 4 seconds into the cast’s audio). Read More Voiceover Artist 0:00 Are you ready to manage your work and personal world better to live a fulfilling productive life, then you've come to the right place productivity cast, the weekly show about all things productivity. Here, your host Ray Sidney-Smith and Augusto Pinaud with Francis Wade and Art Gelwicks. Raymond Sidney-Smith 0:17 And Welcome back, everybody to productivity cast, the weekly show about all things personal productivity, I'm Ray Sidney Smith. Augusto Pinaud 0:24 I am Augusto Pinaud. Francis Wade 0:26I'm Francis Wade. Art Gelwicks 0:27 And I'm Art Gelwicks. Raymond Sidney-Smith 0:26 Welcome gentlemen and to our listeners today to this episode of productivity cast, where we will be discussing a wonderful world of replacing technology. In essence, Augusto recently had I'll call it an epiphany, about turning an older Microsoft Surface he had laying around that wasn't quite working, and Augusto is going to clarify for you all what actually happened. And then he turned that into a Chrome OS, device, a Chromebook, in essence, and so we thought it would be fun, you know, a little techie episode for us to talk about how he did so. And then after that, we're going to really discuss the broader discussion of how do we spend time and resources regarding upgrading replacing technology, and so on, so forth. So I'm gonna turn it over to you, Augusto, in terms of how did you give new life to your old Microsoft Surface? Augusto Pinaud 1:21 Well, you know, part of part of what I do is helping small business owners and coaching businesses, sometimes understanding what they need technology wise, you know, years ago, people will go and jump and get a new machine and faster machine. And in many cases, that was justified, that was how software was, but now that software has evolved and a lot of it happened on a browser happened online, really, we have discovered that we don't need necessarily that much more power as we used to. So the problem was the solutions you used to have on the past was get unbuilt line is a Linux machine. And that is fine and dandy. Except that requires you to be a little bit more geeky, even that now the UI on many of those Linux distros are a lot more friendly, still require a certain level of geekiness to go and adjust that and unsolvable the problem.

Converting Your In-Person Conference to a Virtual Summit

Is your organization accustomed to holding real-life gatherings for scores or hundreds of its followers, shareholders, customers or members? If so, what should it do in these pandemic times? Are large-scale, virtual events as simple as they seem?

In October last year, I got lucky. A colleague included me in the execution of his two-day online summit. Thousands participated from around the world, and based on what I learned, I subsequently launched two such events of my own. My most recent effort, CaribHRForum Virtual Conference featured over 1350 participants, with 75 speakers spread over three days.

While my learning curve has been quite steep, here are some shortcuts I recommend to scale this challenge, even in a world of continuous, disruptive change.

1. Get the Business Model Right

Like many activities of this nature, there is a commercial reality that must be addressed in order to produce a material benefit. While it might appear easy to copy other online events, that’s a mistake if the organizers’ goals aren’t exactly the same as yours.

To illustrate, some hosts are happy to increase the size of their mailing lists. Others just want to sell a specific product to a narrow audience. The point is, your organization must define the outcomes and target dates it wants to attain from the venture.

For example, at the start you must choose which crowd to attract, what topics to cover, which technologies to use, what skills are needed and more. These are strategic decisions which should be driven by your organization’s vision. That’s not to say the past should be ignored: but you should assume that you are looking to attract a younger, more tech-savvy version of your traditional audience.

By now you may realize: this is not simply about making a virtual carbon copy. Instead, this activity should complement your new post-COVID strategy and the best way to accomplish this is from a blank canvas.

2. Hunt for Skills

Unfortunately, the team of folks you relied on to pull off your in-person events may find itself lacking. The skills needed for a project of this nature are vast, deep and changing from one month to the next. As such, it’s unlikely that you will find them all at once. In other words, expect team members to be in a relentless learning mode as they grapple with evolving technologies.

For example, you’ll need folks who are skilled in internet marketing, website design, customer service, online community management, copywriting, image and video editing, event handling, speaker selection/training and more. While some of these may appear to be traditional capabilities, the virtual expression of them is unique.

Case in point: A skilled graphics designer accustomed to a traditional role may not understand the difference between Instagram Story promotions versus those in the Feed. Facebook’s advertising platform may be incomprehensible.

The bottom-line is that managing the skills needed for a virtual conference is a game of constant vigilance. Few organizations can afford to hire an external specialized team so you must use volunteers or employees. They will only possess a subset of the skills you need so get everyone in learning mode from the onset.

3. An Early Start

Most organizations under-estimate the need for a business model that works and the skills which are needed. Consequently, they start working on their online conference far too late.

This has a compound effect: an overdue start means a lesser choice of speakers. This, in turn, makes the event unattractive to your audience. They may conclude that you’re only offering a glorified webinar: heavy on splashy graphics and light on content. Unfortunately, fewer attendees means less revenue.

A late start may also push you into offering live presentations, versus those which are pre-recorded. While this may seem to be an easy substitute, it actually translates into a frantic last-minute struggle to bring together interviewers, interviewees and the audience in real time. Throw in different time zones, imperfect technology and a tricky supply of electricity or Internet access and you have a recipe for stress.

In these pandemic times, these are challenges you may not be able to avoid. Accept the fact that you are creating an experience that is distinctly different from ones you have undertaken in the past, and that direct comparisons to pre-COVID times add little value.

The truth is, in-person gatherings in large numbers are unlikely to resume in 2021. In the meantime, many of your audience members will become accustomed to the benefits of virtual conferences and summits, and start to prefer this option.

Embrace this aspect of the new normal as a unique capability to be used long beyond the time when herd immunity sets in. Instead, it will probably be a requirement your audience demands, a feature your organization will offer over and over again in the future.

Originally published in the Jamaica Gleaner.